Privacy Policy

Your personal information is collected and managed by Sparrow Marketing (“we”, “our”, “us”) through our website and digital advertising campaigns.

This Privacy Policy explains how we collect, use, store and protect your personal information. By engaging with our website, lead forms, or advertisements, you agree to the terms outlined below.

We are committed to protecting your privacy and ensuring your personal information is handled securely and in accordance with the Australian Privacy Principles under the Privacy Act 1988 (Cth).

Personal Information We Collect

When you interact with Sparrow Marketing, we may collect the following information:

Information you provide directly:

  • Name

  • Email address

  • Phone number

  • Business name

  • Suburb or postcode

  • Any information submitted through contact forms or lead generation ads

This may occur when you:

  • Submit a Facebook, Instagram or LinkedIn Lead Form

  • Complete a website enquiry form

  • Contact us via email or phone

  • Request a quote or proposal

Information collected automatically:

When you visit our website, we may automatically collect:

  • IP address

  • Browser type

  • Device information

  • Pages visited

  • Time zone

  • Cookies and tracking data

We use tools such as Meta Pixel and Google Analytics to collect statistical information about website activity and ad performance. This data is used for analytics and optimisation purposes and does not personally identify you in statistical reports.

Why We Collect Your Information

We collect personal information to:

  • Respond to your enquiry

  • Provide digital marketing and lead generation services

  • Improve our advertising campaigns

  • Analyse website performance

  • Send relevant information about our services

  • Comply with legal obligations

We only collect information that is reasonably necessary for our business operations.

You may choose not to provide personal information. However, this may limit your ability to use certain features such as submitting enquiries or receiving communications from us.

How We Use Your Information

Your personal information may be used to:

  • Contact you about your enquiry

  • Provide quotes, proposals, or service information

  • Manage advertising campaigns

  • Improve website and advertising performance

  • Retarget ads via platforms such as Meta and Google

  • Send service-related updates

We do not sell your personal information to third parties.

Disclosure of Information

We may share your information with trusted third parties where necessary, including:

  • Advertising platforms (Meta, Google, LinkedIn)

  • CRM or automation software providers

  • Analytics providers

  • Professional advisers

  • Government authorities where required by law

Some service providers may store data overseas. Where this occurs, we take reasonable steps to ensure your information is handled securely.

Your Rights

You have the right to:

  • Request access to the personal information we hold about you

  • Request correction of inaccurate information

  • Request deletion of your personal information (where legally permitted)

  • Withdraw consent for direct marketing communications

To exercise these rights, please contact us using the details below.

Data Protection

We take reasonable steps to protect your personal information from misuse, loss, unauthorised access, modification or disclosure.

This includes:

  • Secure cloud-based systems

  • Restricted access to authorised personnel

  • Password protection and security protocols

While we implement strong security measures, we cannot guarantee absolute security of information transmitted online.

Links to Other Websites

Our website or advertisements may contain links to third-party websites. We are not responsible for the privacy practices of other websites. We recommend reviewing their privacy policies separately.

Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on our website.

Contact Information

If you have any questions about this Privacy Policy or how we handle your personal information, please contact:

Sparrow Marketing
Email: info@sparrowmarketing.net